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2009 CANNES LIONS INTERNATIONAL ADVERTISING FESTIVAL AND LIVING UP TO THE PROMISE OF DIGITAL ADVERTISING

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There is no subject it's been a severe go for a attention newly as well as we've had to uncover mediation during Cannes this year, though we still feel strongly which a IAF as well as a sponsorship move together a tip bent in a attention for an vicious get together during this indicate in Digital Advertising's journey.  we was reminded not long ago of difference from Bill Gates during a starting divided debate final June.  Bill was arrange of creation fun of how politicians as well as commercial operation leaders regularly contend "this is a many vicious time!" or "This choosing is a many vicious in a nation's history!" as well as how which which we all lend towards to put some-more significance on a time or eventuality contra a journey.  we consider those have been great difference to recollect as we conduct to Cannes this year.  Yes, it has been tough, though a Journey for digital is still immature as well as we can as well as will live up to a promise.

Aside from Steve Ballmer creation a outing this year to accept a Media Man of a Year award, I'm seeking brazen to Digital's purpose in this year's events.  From a Forum on Tuesday deliberating today, tomorrow as well as a destiny of Digital, to Steve's convention on Wednesday, I'm concerned to see how a agencies, marketers as well as creatives have been responding to digital.  I've additionally been spending a lot of time in New York (benefit is a little great videos to post with Nick Utton from eTrade as well as David Sable of Wunderman in a really nearby future) as well as I'm vehement to see a general village as well as listen to how a alternative regions of a universe have been abounding as well as adapting.

I have a great happening of operative on Steve's bulletin for a event, operative with him as well as his debate writers on his convention speech, his bulletin of meetings with business as well as partners, as well as assorted demo's highlighting a energy of multi-screen campaigns which aim audiences in ways we positively never could have illusory in a late 80s as a deep grown media chairman during Leo Burnett.  we goal you'll stick on us in Cannes on Tuesday for a Business Forum as well as Wednesday with Steve, as well as listen to about how Microsoft is perplexing to set up an innovative, patron driven, results-oriented digital board which agencies as well as marketers can paint on to move their brands as well as business together in enchanting ways never imagined. And if we can't stick on us in Cannes for a legal holiday – we'll be operative to move a sessions to you. We'll be blogging, tweeting, capturing video, as well as updating a Facebook page – revisit a Cannes Lions 2009 page where we can get an many-sided perspective of a calm once a legal holiday kicks off.

If we have any questions for Steve, let me know in a comments.

Mark

Related posts:

  1. LIVING UP TO THE PROMISE OF ONLINE ADVERTISING – STEVE BALLMER SEMINAR – CANNES LIONS 2009
  2. CANNES LIONS DEBATE 2009
  3. STEVE BALLMER’S ACCEPTANCE SPEECH – CANNES LIONS 2009
  4. DIGITAL ASIA – CANNES LIONS 2009
  5. BILL BUXTON ON ADVERTISING ECOSYSTEM POTENTIAL – CANNES LIONS 2009 VIDEO

Microsoft AdCenter June 8th 2009

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