Yesterday was an exciting, erotically appealing day during a first-ever ADSPACE conference – an eventuality written for tiny to mid-sized publishers inside of AdTech. We sat upon a State of Contextual Advertising row with Paul Edmonson (CEO, YieldBuild), Jonathan Teo (VP, Benchmark Capital), Dave Jacobs (Senior VP of Publisher Services, Platform-A), Jay Sears (Executive VP, Strategic Products as good as Business Development, ContextWeb, Inc. / ADSDAQ Exchange), as good as Jennifer Slegg (CEO, JenSense). The row drew a good-sized throng as good as good contention around a destiny of Contextual Advertising.
Most of a contention flowed from a thought which publishers should be out there contrast mixed Content Ad solutions as good as varying configurations of those solutions in sequence to get a limit returns. It was during this contention which we voiced which Microsoft pubCenter is actively looking brand new publishers to stick on a Beta program. This proclamation was good perceived by a panelists as good as assembly comparison as pubCenter was afterwards offering up as a undiluted claimant for just which kind of testing.
In sequence to set up a strong product which fits a needs of publishers as good as advertisers in this perfectionist environment, we need your appearance as good as feedback. These have been sparkling as good as severe times as good as we really most demeanour brazen to conference from you.
-Kevin
Related posts:
- RECENT SHIFTS IN ECPMS FOR PUBLISHERS IN THE PUBCENTER BETA
- THE STATE OF CONTEXTUAL ADVERTISING
- PUBCENTER PUBLISHERS: GOOD NEWS – ADVERTISERS CAN NOW BID ON YOUR PLACEMENTS
- ANNOUNCING THE PUBCENTER BLOG FOR BETA USERS
- THE PUBCENTER SPRING 2009 UPGRADE IS HERE!
