INTERNET EXPLORER AND LIONSGATE: BRINGING “THE HUNGER GAMES” TO LIFE WITH EXCLUSIVE MOVIE CONTENT
Add comments“May the contingency be ever in your favor.” If you know what which means, afterwards you have been substantially the single of the millions of readers of Suzanne Collins’ extravagantly renouned novel series, The Hunger Games. The Hunger Games has outlayed some-more than 180 weeks – over 3 uninterrupted years – upon The New York Times bestseller list given announcement in Sep 2008, as well as is the #1 offered Young Adult array of 2011. And you know many fans have been energetically expecting the arriving film release.
Today, you have been vehement to have known those fans don’t have to wait for for Mar 23rd to douse themselves in the Capitol as well as to see disdainful clips from The Hunger Games as well as try environments such as the Control Room as well as the Avenue of the Tributes.
Microsoft as well as Lionsgate, along with heading pattern as well as developer agencies the Nerdery as well as Ignition Interactive, have partnered to move fans The Capitol Tour, the indeed immersive messenger site to the film which extends the film to the web as well as includes disdainful calm from executive Gary Ross as well as the film itself. Take the Capitol Tour during http://thecapitoltour.pn.
“We longed for to emanate the brand brand brand brand new thing online knowledge for fans of The Hunger Games. We have been so vehement during what we’ve been means to emanate with the group during Microsoft by drumming in to the energy of Internet Explorer as well as the investments they’ve done in their product to move web calm to life,” settled David Hayes, Vice President of Digital Marketing during Lionsgate. “We’re anxious to uncover off the Capital Tour to Hunger Games fans around the world.”
HTML5: The Power to Bend the Browser
In January, the recover of HTML5 Cut the Rope stretched the boundaries of gaming upon the web, formulating plugin-free online practice which have been usually as abounding as well as enchanting as their local counterparts. With the recover of the Hunger Games Capitol Tour, you have been right away saying how HTML5, joined with the innovations of Internet Explorer 9, can move to hold up the single of the many expected cinema of the year.
What is indeed singular is which it’s all built from tip to bottom regulating usually HTML5 as well as alternative complicated web standards. Unprecedented for film sites, which have been roughly 100% Flash formed today, The Capitol Tour is plug-in free. The site demonstrates which not usually can you emanate immersive, innovative practice online with standard-based markup, though which — when joined with the indeed complicated browser similar to IE9 with modernized hardware increase in speed capabilities — the knowledge is quick as well as fluid.
The Web is scheming for the 74th Hunger Games
When you initial partnered with Lionsgate, the idea was simple: by the energy of HTML5 as well as IE9, emanate an prolongation of the film as well as novel knowledge which delivers the singular interactive universe which would move the fans of The Hunger Games low in to the universe of Panem. As partial of this, you were respected to work closely with executive Gary Ross to reconstruct his prophesy for the film upon the web. As the result, the knowledge heightens the knowledge of the Hunger Games by adding visible elements to the story which haven’t been in normal messenger sites, as well as disdainful calm which Hunger Games fans will be saying for the initial time, together with footage of Effie during the Reaping, Katniss as well as Peeta in the Capitol as well as the brand brand brand brand new summary from President Snow.
In addition, there have been multiform elements which concede you to correlate with the calm in the brand brand brand brand new way. One of these is the Facebook personalization which is integrated in to The Capitol Tour. Start by induction for the debate regulating Facebook Connect. After that, you’ll begin to see aspects of the knowledge light up in brand brand brand brand new ways specific to you. For example, as you navigate around you might notice your friends looming upon monitors as they arrive in the Capitol. It unequivocally helps to have the knowledge feel some-more singular to any individual.
For the some-more technical adults between you, you will additionally notice the little unequivocally tidy developer touches similar to lopsided HTML5 video, procedurally generated molecule effects, as well as cinemagraphs – which is the technique of consistent the goods of images as well as videos.
If you wish to see the little unequivocally moving record in action, check out the behind the scenes technical tear-down for the Hunger Games Capitol Tour. There’s the reduced video upon the growth as well as the sandbox formula sourroundings where you can fool around with the prototypes which went in to formulating the experience.
More integrity to come:
We’ve had the fun time operative closely with Lionsgate, the Nerdery, as well as Ignition Interactive to reimagine how film sites can come to life, as well as have been vehement which Lionsgate saw the intensity in HTML5 over Flash to emanate the Capitol Tour.
If you’re the air blower of the Hunger Games, inform to the Capitol for the debate during http://thecapitoltour.pn/. By pinning the site, you’ll be told of any brand brand brand brand new calm – as well as certitude us, you’ll wish the notifications. The site will usually get some-more as well as some-more overwhelming as you get closer to the recover of the film upon Mar 23, together with the additions of the precision core where visitors can see Hunger Games competitors sportive as well as scheming for the games, as well as the memorabilia core where visitors can try artifacts as well as weapons used in prior Hunger Games.
If you’re the developer meddlesome in contrast out HTML5, revisit http://www.beautyoftheweb.com/#/startdeveloping as well as http://ie.microsoft.com/testdrive/.
Ryan Gavin
General Manager, Internet Explorer
